Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
I am in exactly the same boat. This impacts 90% of my clients.
To make matters worse, Microsoft seems to think everyone has gigabits of bandwidth lying around waiting to be used. The loss of SBS is now giving me huge headaches as older SBS2008 machines reach their end of life. I have a number of clients, businesses of 8-12 people in remote areas with diabolical internet, <3mbps down, <400kbps up yet they are expected to move their email to the cloud? At least SBS meant email trickled in and out in the background, it was slow but workable. There is no way I can expect these clients to suffer through miserable email speed as well as a 1GB download per PC to install office as well as the Microsoft ID issue, nor are they willing to stump up the considerable costs in licencing to run full blown Exchange internally.
I am also wondering how MS thinks small businesses operate? There is usually regular staff turnover so MS ID's per user are not viable. If we move those with decent internet links to Office 365 then the licences can be transferred to other users but as mentioned above, this is not always possible. There is also no way they will be prepared to spend three times the cost per seat for volume licencing.
I have been creating a generic Microsoft ID (literally microsoftid@clientdomain) as an alias on an existing account (usually the admin account that I have access to, a generic birthdate and the business owners mobile number ) to activate Office Home and Business so I can download and install on my 70mbps connection. I have not yet had any issues but also have not connected more than 5-6 activations to any one account. When that happens, it will require microsoftid2@clientdomain etc. A few things concern me though, also my clients, such the privacy and security off all these PC's making direct connections to MS cloud services under the one account. Users are being told to only save data to internal file servers but there does appear to be some two way history that sometimes comes through to another machine such as recent files.
For non-business users, I simply hand them a licence key card and tell them that unfortunately for reasons outside my control, I cannot install this for them unless they trust me with their MS ID login, they will need to do it themselves and if they dont have a Microsoft ID, they will need to create one or move to the free Libre Office if it has enough functionality for what they need.