Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
Actually it is no surprise that the "CTR" installation is smaller INITIALLY. That is the way CTR is designed to work.
Initially, CTR downloads "program stubs" that have enough program code to start the applications and let you start working with them. In the background it triggers the download of more program code. The idea of the program stubs is to speed up the initial installation time. In theory, as long as you don't start the previously unused programs the extra code won't be installed.
The forced updates in Office CTR and Windows 10 are both moves by MS to take control from users. They are trying to limit variability in the environment they support, like Apple, or in a 'back to the 1960's/future' return to "green screen"/mainframe computing where the central IT (MS) department had total control over the computing applications and environment.
When 365/2016 went GA, all of a sudden it would no longer install along side of older versions of ANY office applications. Funny thing, the 2016 beta test didn't have that problem, 365/2013 didn't have that problem and 2010 CTR (Starter) didn't have that problem. Heck, when CTR first came out MS advertised that using CTR was a benefit that allowed you to install new trial versions of Office alongside existing 'production' installations. Now, all of a sudden, we can't do it any more. Why?