Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
The price of office 365 per month per user is not exactly a killer for what you get
$633AU/yr for a family of 4? Yes, that's a deal breaker. What's missing is something between Home and Business (Home Plus??) that offers extra flexibility for a small premium. Heck they could probably throw it in for free on the Home plan and get extra volume and justify it that way. Sure, people with domains are in the minority but probably still a good number.