"Personalized email address" missing in my Outlook.com premium

I've been trying for two days to get someone at Microsoft who knows anything about this, without success. I'm not a MS MVP though, so I'm going through consumer channels.

It really is sad… this is the kind of feature that is really nice for families. And up to this point, the only solution—O365 Business—is just cost prohibitive by comparison. That Microsoft has made a ~$20 a year domain name the differentiator between these service tiers is just bizarre (IMHO).

Then again, Google and Apple have done the same. Both at one time offered the ability for low-cost personalized domain-fronted email, as MS did with Outlook Premium. Both have also since dropped those services.

I suspect from the lack of attention given to this, Microsoft may just quietly drop the feature. I am still receiving emails to my personalized address, indicating I am “grandfathered in”, but I can’t make changes any more.

Chiming in, same problem here. I didn't even KNOW about this feature—though I've been requesting it from MS support for years—until yesterday. Checked my O365 Home account, and it wasn't there. I've spent over 2 hours chatting and talking with Microsoft Office 365 Account and Billing "support" (oxymoron), and they keep telling me this has never been a feature. Uh. huh.

Pretty sad showing from MS on this. I've already got them half a dozen customers lined up, if they can just get this figured out. As a tech consultant, I can't recommend a product that I can't make work myself.

I read somewhere that if you have used all 10 of your aliases you cannot add a custom email address. My husband has the option but I don't, because I have used all 10 aliases and he hasn't (assuming here).  I am having a different issue as today I cannot see any of the options under Premium and get a message to try back later. I deleted an alias to try and see if the option showed up and if it does, once this new error goes away, I will comment here to let you know.

Update, my husband just checked his account and he sees the Premium settings but the personalized email address section is now missing. So I guess it is not related to the number of aliases after all.

You're not alone.

I recently moved over from Zoho because I have a GoDaddy domain and Office 365, but now I've gone to tweak my settings and I've also found this option gone.

Has Microsoft already removed this feature?