Hi,
You should not be trying to do an installation by hitting RESET first.. Maybe you misspoke and meant Restart...
What your Device Manager says about USB Controllers is irrelevant.. When booting the machine is running off what is available in Bios and is not using Windows in any way.. Once the boot is started the installation media may use included Windows drivers, but not what is installed on the machine..
Do you have a UEFI version of the flash drive appearing when you select F11 or F12 ?
Did you allow RUFUS to use it's default setting for a UEFI Bios machine ? GPT\FAT32 ?
Are you sure your machine is using UEFI Bios ? It should have an "EFI" partition if it is, and your normal Boot Device should be "WindowsBootmanager"..
If you have set your flash drive to the first boot device and for some reason it is not bootable, you will in fact end up in a never ending boot loop.. Because the flash drive is plugged in, the machine never even tries the second boot device..
As a side note.. I have recently become aware that some machines... Gateway and possibly Lenevo, require that the Bios be set to Legacy Bios to boot from installation media.. I would not tinker with that at the moment though..
It is also possible that your "Secure Boot" and "Fast Boot" may need to be disabled if you have those settings.. Fast Boot in particular can block booting from anything other than the HDD as it's highest setting..
You might try RUFUS again.. This is an image of my RUFUS window for UEFI Bios... It is probably an older version than what you are using.. I am not seeing the cluster size you mention, but that can be dependent upon the flash drive..
This is what RUFUS should look like for Legacy Bios...