You moderators don't understand the question. Your answer is for how to set up Alexa on a smart phone or tablet (apple or android). The question is how to set it up on a Windows 7 PC. The true answer is you can't. It's funny that Microsoft has Alexa apps for IOS and Android but not for Windows, it's own product.
Alexa isn't Microsoft's product, it's Amazon's, and they are sadly not going to make/support an Alexa version for a soon-to-be-discontinued OS for they same reason they won't make an XP or Win98 or Win95 version, it's a waste of manpower (=money) for relatively little return when most PC users quit using 7 (if for no other reason lack of W7 drivers for new hardware when their old PC eventually dies from planned obsolescence or complete hardware failure). My solution is just forget about Alexa, it's an unnecessary gimmick unless you are too lazy to push a few buttons to get something done as has been done for the past several decades and downgrading to Win10 just for Alexa is a dumb idea in my opinion. And even if Alexa was Microsoft's product why would they make a W7 version? They want you to buy 10 and this is just another way to prod you into doing so.